Cabvision TaxiPoint GIF.gif

Shell go into reverse over attempts to break into London's private hire market

6 Oct 2019

Energy giant to scale back FarePilot project

 

Anglo-Dutch oil giants Shell, who threw their hat into the private hire ring by bidding for a minicab operator’s licence in London nearly 2 years ago have done an "about-face" and scaled back the project. 

 

In January 2018, TaxiPoint reported that FarePilot, which is owned by Shell, was being used to advise private hire drivers where hotspots may lurk and where they are more likely to pick up fares whilst working for other operators in the market. 

Shell, who have jointly invested over £7mn into the project with Boston Consulting, have now reversed their decision to proceed with the project after determining that it isn't an economically viable entity.

 

The decision was made after Boston Consulting withdrew from the project.

 

FarePilot has seen 19 employees released, but the app will still continue to operate, however it will not be developed into a commercial venture.

 

The app has had nearly 200,000 downloads since its launch according to This is Money.

Image Source: Pixabay

 

 

 

 

 

 

Please reload

  • Facebook
  • Twitter
  • YouTube Social  Icon
  • Instagram Social Icon
  • Facebook TaxiPoint
  • Twitter TaxiPoint
  • YouTube TaxiPoint
  • Instagram

Featured Stories

Please reload

ltda banner.JPG
kili.gif
TaxiPoint--300x200px-MLP-GIF.gif
TaxiPoint_300x200_Dec19.gif
advert gif.GIF
ltpr.GIF
advert gif.GIF
RSS Feed

The views expressed in this publication are not necessarily those of the publishers.

 

All written and image rights are reserved by authors displayed. Creative Common image licenses displayed where applicable.

Reproduction in whole or in part without prior permission from the publisher is strictly prohibited.

All written content Copyright of TaxiPoint 2020.