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Addison Lee partners with PostTag for precision pick-up and drop-off locations


Image credit: PostTag / Addison Lee

Addison Lee has integrated location service provider PostTag into its address search tools to help pinpoint pick-up and drop-off addresses more efficiently.


PostTag’s address search tools, will complement Addison Lee’s existing in-house allocation technology, to improve the performance of booking processes.

PostTag’s technology works behind the scenes to ensure that drivers arrive at the precise location.


Since November 2021, Addison Lee has introduced 450 fully electric vehicles on to its fleet. This fully electric fleet will grow to 1,000 by January 2023. Improved location precision aims to help with fleet efficiency and the carbon impact of journeys.

Patrick Gallagher, COO of Addison Lee, said: “In the 47 years Addison Lee has been operating in London we have seen the city change beyond comparison. Whether it be moving people or delivering packages, we have always prided ourselves in the highest quality service. Location accuracy is a huge part of this and Addison Lee has invested in its own technology to ensure we are a leader in mobility. This partnership with PostTag is the next stage in location precision as our drivers navigate the continuing changes to the capital’s road network.”


Paul Yewman, CEO of PostTag, said: “Today close enough is no longer good enough. With approximately 60% of all UK addresses being at least a football field away from where a sat nav system takes you, PostTag cuts down on wasted time, wasted miles and co2 emissions by delivering the drivers precisely where they need to be – first time. And as Addison Lee are at the forefront of the move to Electric Vehicles, this precision reduces ‘range anxiety’ and helps make the transition to EV seamless.”

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