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Perry Richardson

FREENOW urges balance after green light given to local authorities to rollout new 20mph zones

Updated: Aug 27



Taxi and mobility app firm FREENOW has called for a more balanced approach around new Low Traffic Neighbourhoods (LTNs) and 20 mph zones after Transport Secretary Louise Haigh reaffirmed her stance that such decisions should be made by local communities.


This policy has sparked diverse reactions, particularly from those working in the transport sector.

Sam Pooke, Senior Public Affairs Manager at FREENOW UK, welcomed efforts to improve road safety but emphasises the need for policies that take into account the needs of all road users, including taxi drivers. According to a recent survey conducted by FREENOW, a significant portion of Black Cab drivers are finding new road schemes, including Low Traffic Neighbourhoods (LTNs) and 20mph speed restrictions, challenging.


The survey revealed that 33% of drivers identify LTNs as the biggest hurdle in providing efficient service, while 31% cite 20mph zones as a major concern. More strikingly, 95% of drivers reported difficulties in picking up and dropping off passengers due to LTNs, which they believe has negatively impacted service quality and efficiency.


FREENOW stresses the importance of collaboration between policymakers and those on the front line, such as taxi drivers.

Transport Secretary Haigh has assured that local authorities will receive her full support in implementing such schemes. However, the debate continues over how to best integrate these measures while addressing the practical challenges faced by drivers and ensuring that all road users benefit from safer streets.


Pooke said: “While we always welcome regulations that aim to make our streets safer and more accessible, it is also important that policies like Low Traffic Neighbourhoods (LTNs) and 20mph speed zones also considers everyone who uses our roads." 


Pooke added: “At FREENOW, we are committed to supporting our drivers and delivering the best possible experience to our customers. We believe this needs a balanced approach between policy makers and those who are working on the front line – like taxi drivers. Better collaboration will ensure changes such as these can benefit everyone and avoid the unintended consequences like increased traffic, longer journeys and higher pollution.”

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