Ride-hailing giant Cabify rolls out new Incognia tech to crack down on fake rides and account fraud
- Perry Richardson
- 2 hours ago
- 2 min read
Cabify has partnered with fraud prevention technology firm Incognia to strengthen safety measures and reduce fraudulent activity across its ride-hailing platform operating in Spain and Latin America.
The agreement will see Cabify integrate Incognia’s device and location intelligence technology to enhance identity verification, protect both drivers and riders, and detect complex fraud schemes without disrupting the user experience.
Cabify currently operates in six markets and around 40 cities, positioning itself as a major mobility platform across Spain and Latin America. According to the company, 79% of its users choose the service due to the additional safety guarantees offered through its platform.
Javier Martínez Zaporta, Head of Fraud Prevention at Cabify, said the collaboration will help address increasingly sophisticated attacks targeting mobility platforms. He said the technology would assist in identifying threats such as fake ride requests and identity manipulation while maintaining service quality for legitimate users.
Mobility firm deploys device and location intelligence technology aimed at preventing fake rides, account misuse and other platform fraud.
Incognia’s system works by combining several risk signals including device fingerprinting, tamper detection and device intelligence. These tools aim to identify suspicious activity such as GPS spoofing, the creation of fraudulent trips, and attempts to bypass account bans.
The technology is also designed to tackle common platform abuses such as promo code exploitation and driver account sharing, where unverified individuals may use another driver’s account to complete trips. Cabify said strengthening these controls helps maintain trust within its marketplace while reducing financial losses linked to fraudulent activity.
Eduardo Pires, Director of Fraud Solutions at Incognia, said the partnership reflects a wider industry focus on using technology to improve trust and safety across mobility services. He added that the company’s tools are designed to detect complex fraud schemes while maintaining a seamless experience for genuine users.
The collaboration comes as mobility platforms globally invest more heavily in fraud prevention and account security tools. Incognia said it has recently tripled year-on-year revenue and now supports more than half of the world’s largest food delivery and ride-hailing companies as they move away from legacy fraud detection systems.
