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FareFynder launches demand intelligence app for London taxi and PHV drivers
FareFynder has launched a demand intelligence app designed to help licensed London taxi and private-hire drivers identify potential fare opportunities before passenger demand begins to build.
The iPhone app combines information about concerts, sporting fixtures, West End performances and other events with airport delays and transport disruption. It converts those inputs into demand signals intended to help drivers decide where and when to position their vehicles.
FareFynder emerged from conversations between its developers about the amount of working time drivers can lose while waiting in long queues or travelling towards an area where expected demand has already passed.
The development team said: “What if we could give drivers better information about where demand is likely to happen before it actually happens? That is what we’re building with FareFynder.”
Its Surge Predictor maps developing demand hotspots to events taking place across London. End-Time Alerts notify drivers before an event finishes, giving them time to assess whether moving towards the venue is commercially worthwhile.
For example, a driver could see that a major event at Wembley is due to end within 45 minutes. That information could then be weighed against traffic, journey time, rank availability, licensing restrictions and the number of other vehicles likely to target the same demand.
FareFynder also includes a seven-day forecast calendar showing anticipated high-demand periods. This is intended to support shift planning, particularly for drivers deciding which days and hours are most likely to produce viable work.
Airport Delay Intelligence uses live information from London airports to show when arriving passengers are expected to land rather than relying solely on scheduled arrival times. A substantial flight delay could move potential airport demand into a different part of a driver’s shift.
The same principle applies to unexpected rail or Underground disruption. A cancellation, station closure or service outage can create a short-lived concentration of passengers seeking alternative transport, although FareFynder does not guarantee that an alert will result in a fare.
The service does not dispatch work, accept passenger bookings or replace drivers’ local knowledge. Its purpose is to provide another information layer alongside operator work, booking apps, ranks and established driving patterns.
FareFynder said: “We've created FareFynder to give drivers another layer of real-time intelligence to help them make more informed decision.”
The app is available only for iPhone and requires iOS 26.0 or later. Subscription options include a seven-day free trial. Further information is available through the FareFynder website.
