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Uber and Iceland team up for home deliveries in London

Michael Murphy

Image credit: Piqsels

Iceland supermarket has announced it has partnered with Uber Eats to offer a delivery service in London.


The firm has said they will roll out the service if the trials go well.

A spokesperson for the supermarket said a surge in online grocery orders has created 3,000 new jobs for the firm.


New jobs include delivery drivers and extra staff in store to pick online orders.


Iceland's David Devany said: “We’ve been blown away by the demand for deliveries over the past six months with a four-fold increase in online orders since the beginning of lockdown.

“We see no sign of a slowdown in the demand for deliveries in the run up to Christmas, so a recruitment drive for more permanent staff was essential.


"Our store and delivery colleagues have gone above and beyond during lockdown introducing incredible measures to help their local communities."


He added: "I’m proud that our business has been able to adapt to the changing needs of our customer.”


Iceland are not the first big supermarket chain Uber has linked up with. In July, Uber Eats announced that it had linked up with Asda to offer customers a rapid delivery service to the doorstep in as little as 30 minutes.

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